A dedicated IP address means that you shall have a unique numeric identifier on the Internet and that it won't be shared with other people's websites or applications as it happens with a shared hosting account. There are many uses for a dedicated IP - including, when an SSL certificate is required in the event that you have a web-based store and you need to accept online payments or in case you have a login form and you would like the info which users submit to be encrypted. A dedicated IP address could also be used for other apps, such as a VoIP server, for instance. Additionally, it shall provide more credibility and protection to your Internet sites, considering the fact that a network flood to a shared IP won't have any effect on your dedicated IP. In case you host your websites with us and you have your own web server, you'll be able to get one or numerous dedicated IP addresses with simply a couple of clicks and to use them in case you cannot use the IP provided with the web server.